Archive for the ‘Business’ Category

“Change Comes to Dinner,” Katherine Gustafson

Friday, April 6th, 2012

Pros: A cornucopia of ideas and inspiration for those who want to make a difference
Cons: Brief tonal confusion at first, and obviously there are no easy, one-size-fits-all answers
Rating: 4.5 out of 5

Review book provided courtesy of the publisher

 

Journalist Katherine Gustafson spent a lot of time reporting on food and environmental issues. Unfortunately, she found that these issues tend to be depressing, and after a while people don’t want to hear about them any more—we all have a limited tolerance for bad news. So she set about looking for good news to counter the bad, or as she likes to say, “hoperaking” to counter the muckraking. Back and forth she went, examining businesses, farms, and initiatives that struggle to find a new way to bring healthy, organic (or close to it), well-treated food to those who want and need it.

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“Pricing Your Craftwork,” James Dillehay

Tuesday, September 9th, 2008

Pros: Wonderful advice on realistically running a crafting business and pricing your work accordingly
Cons: Ignores online possibilities entirely
Rating: 4 out of 5

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“Starting an eBay Business” (CIG) Weltman & Katt

Tuesday, April 15th, 2008

Pros: Covers just about everything
Cons: Dry as a gulch in a drought; quite a bit of material that’ll change over time
Rating: 3 out of 5

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“Guerilla Marketing” (CIG) Drake & Wells

Friday, March 21st, 2008

Pros: Fascinating, informative, thorough
Cons: None that I can think of
Rating: 5 out of 5

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“The Complete Idiot’s Guide to Starting a Home-Based Business, Third Edition,” Barbara Weltman

Tuesday, September 11th, 2007

Pros: Plenty of business and legal information; lots of additional resources
Cons: Somewhat dry
Rating: 4.5 out of 5

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“Thinkpak, Revised,” from Michael Michalko

Tuesday, June 19th, 2007

Pros: A playful, useful toy to help you loosen up and create; portable and quick; self-contained
Cons: None
Rating: 5 out of 5

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“Thinkertoys, Second Edition,” by Michael Michalko

Monday, June 18th, 2007

Pros: An incredible range of inspiring exercises with many suggestions and fascinating anecdotes
Cons: Occasional confusions
Rating: 4.5 out of 5

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“Success with cafepress.com, First Edition” by Daniel M. Clark

Thursday, August 24th, 2006

Pros: A ton of useful information; well-organized; entertaining
Cons: Some information will go out-of-date quickly; one or two confusing details
Rating: 4 out of 5

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“Webmastering for Dummies Second Edition,” Tauber and Kienan

Thursday, June 15th, 2006

Pros: Detailed, specific, and helpful in all ways
Cons: Mostly aimed at medium to large companies
Rating: 5 out of 5
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“Starting an Online Business for Dummies,” Greg Holden

Thursday, June 15th, 2006

Pros: Lots of practical advice
Cons: Some not-so-useful advice
Rating: 4 out of 5
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